STARBUCKS TOOK A MAJOR HIT DUE TO COVID-19

Mazaya, Salsabila (2021) STARBUCKS TOOK A MAJOR HIT DUE TO COVID-19. Documentation. Universitas Darma Persada, Jakarta.

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Abstract

The purpose of this study is to examine the impact of this pandemic situation on the world’s most famous coffeehouse chain, Starbucks Corporation. This project is to know some alterations in and how Starbucks Indonesia moreover Starbucks Oakwood, Jakarta, changes in order to survive due to COVID-19 situation that crisised everyone. As the largest coffee shop in the world, Starbucks also finds difficulty in the situation just like any other company as small companies. This study uses qualitative research method that was built on data collected. Starbucks has got my attention to discuss it further in this study by reason of their large number of loyal customers.

Item Type: Monograph (Documentation)
Uncontrolled Keywords: Starbucks, Impact, Indonesia, COVID-19
Subjects: ?? 647.95 ??
Divisions: Fakultas Bahasa Dan Budaya > Bahasa Inggris D3
Depositing User: Julia Ningsih Perpustakaan
Date Deposited: 12 Jan 2022 04:47
Last Modified: 12 Jan 2022 04:47
URI: http://repository.unsada.ac.id/id/eprint/2274

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