THE ANALYSIS OF SIGN IN SAMSUNG GALAXY SIII COMMERCIAL THROUGH THE THEORY OF ROLAND BARTHES: THE STUDY OF SEMIOTICS

Arini, Qolby (2014) THE ANALYSIS OF SIGN IN SAMSUNG GALAXY SIII COMMERCIAL THROUGH THE THEORY OF ROLAND BARTHES: THE STUDY OF SEMIOTICS. Other thesis, UNSADA.

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Official URL: http://repository.unsada.ac.id

Abstract

This term paper discusses how the sign and the sign of the messages conveyed through television advertising electronic products Samsung Galaxy SIII. The purpose of this analysis is to find out the signifier and signified on the advertisement. In additional, it finds out the meaning consisted, in other words to get the message behind the Samsung Galaxy SIII commercial. The theory used in the term paper is related to the study about sign, Semiotics. In specifics is the theory of Roland Barthes. His theory used the denotation and the connotation as its signifier and signified signs to find out myth.

Item Type: Thesis (Other)
Uncontrolled Keywords: Semiotics, Signs, Denotation, Connotation, Myth.
Subjects: 400 Language/Bahasa > 401.41 Semiotics
Divisions: Fakultas Bahasa Dan Budaya > Bahasa dan Kebudayaan Inggris
Depositing User: Suwatno Suwatno Perpustakaan
Date Deposited: 24 Oct 2024 03:52
Last Modified: 24 Oct 2024 03:52
URI: http://repository.unsada.ac.id/id/eprint/8526

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